Mass Communication Theory: Foundations, Ferment, and Future, 6th Edition (Wadsworth Series in Mass Communication and Journalism)
Stanley J. Baran, Dennis K. Davis
MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Sixth Edition, introduces you to current and classical mass communication theories and explains the media literacy movement in terms you can understand. Plus, this mass communication textbook helps you develop a better understanding of media theory so you can play a role in the media industry's future. Written in an accessible writing style, the text is designed to help you perform well on exams and succeed in the course.
年:
2011
版本:
6th Edition
出版商:
Wadsworth Publishing
語言:
english
頁數:
418
ISBN 10:
0495898872
ISBN 13:
9780495898870
文件:
PDF, 5.71 MB
IPFS:
,
english, 2011